Change & Transformation
In the past few years the pace of change in business and society has increased. Mergers and acquisitions, takeovers, spin-offs, restructurings and reorganizations are typical events for companies in today’s business world and have put a premium on change management as it deals with their successful implementation.
Pleon’s Change & Transformation practice goes beyond traditional communications. Change and transformation is never accomplished simply as a result of telling people what needs to be done. It is all about engaging employees and leadership teams. And this cannot be achieved solely by using the standard tools and processes and not by using the standard ways of internal or external communications.
Companies face a constant pressure to renew and transform their business by implementing new business models, new technologies or strategic renewals. At Pleon, change and transformation is based on many years of experience in the field of change and transformation processes, combining a variety of applicable project experiences.
Change management touches many different fields, including social sciences, psychology, economics on a macro and micro-level, and communication sciences. The Pleon Change & Transformation framework takes this comprehensive environment into account, focusing on the core dimensions of change:
Focus of Change
Where is change supposed to happen – on a structural, organizational, process or workflow level or is the change happening on a cultural dimension?
Key Players
Who are the drivers of change, where are the coalitions for change and who are the groups or individuals supporting the change process – and where are the players which are working behind the scenes? What are their roles and missions?
Timing
Short-term or long-term? Are we looking at a rather dramatic change happening with a lot of speed and energy or are we about to begin a substantial transformation, which is happening in waves or separate phases?
Set-up for Managing Change
What is the project infrastructure which stimulates and supports the desired change process? What is the mode of operation for the drivers of change, what are the rituals and structures in place?
Main Interventions
What is the overall roadmap for the change journey, what are the milestones, landmarks and major interventions which raise the energy level of the overall change process?
Communication
What is the appropriate communications strategy which shows the best fit with the 5 dimensions above – and ideally supports an integrated change management approach?
Pleon’s Change & Transformation practice operates on a European and global scale with senior experts for change and transformation in every country. This dedicated group of senior communication experts and consultants blend their diverse and experienced views on change with locally relevant context, enabling national and multi-national companies to anticipate and overcome barriers, engage diverse groups of employees, customers and stakeholders in order to respond and manage change more effectively.
