Financial Communications

Strategic know-how and media competence

Pleon’s answer to the networking of the capital market and protagonists from the financial services industry is a corresponding two-pronged integrated practice structure (Capital Market Communications, Financial Services Communications). The strategic competence with initial public offerings, for example, is complemented by the work for and with banks, investment funds and private equity firms. In this respect synergies come into play, for example, when addressing target groups, in topic and event management, as well as through long-standing contacts to the media.

Swift and efficient support

Our consulting in terms of strategy and content for the top management at our clients is accompanied by accomplished and efficient project management in the implementation of communication measures, as well as many years of proven media competence. This means we can guarantee not only complex consulting, but also swift and efficient support for those with responsibility for communication at our clients with all the necessary measures in investor relations, media relations and internal communication. This is something on which our clients can rely. And likewise they can be assured of absolute confidentiality.

 

Capital Market Communications / Functional Practice

Initial public offerings, mergers, acquisitions, spin-offs, buy-outs and capital increases: Just a few examples of capital market transactions that go beyond the day-to-day business activities of a company. Such projects require specialist know-how, at the same time tying down considerable resources – resources which a company can often scarcely spare in its daily business dealings. Mastering forthcoming challenges therefore makes it necessary and logical to place faith in the expertise of specialists.

Communication with transactions on the capital market

The experts at Pleon boast extensive experience going back many years thanks to their activities for publicly-listed companies, as well as for renowned consulting companies and agencies. We specialize in the development and implementation of communication strategies in the preparation of and assistance with capital market transactions and extraordinary events such as legal disputes (“litigation support”). Such transactions and events require individual measures – tailored to the needs of the client, the respective situation and the expectations of the target groups.

 

Financial Services Communications / Industry Practice

Conveying the brands, products and services of banks, insurers, investment boutiques, private equity firms, real estate companies, consultancies and law firms to a public audience in a competent and comprehensible manner creates trust and is a basic prerequisite for the business success of our clients.

Proven expertise to support successful sales

Alongside a considerable grasp of the market requirements, coupled with the networking of the individual protagonists, the experts at Pleon have knowledge of the trends and strategies in the financial services sector. Intensive competition for clients and constant developments in product and service offerings require a clear positioning on the part of providers, the conveying of expertise, and the acquisition of new clients. Our objective is that of enthusing and convincing the target groups (institutions, B2B partners and private clients) of our clients with emotional and rational concepts. To this end we avail of our extensive, interdisciplinary expertise in communication issues relating to strategic consulting, journalistic competence, corporate publishing and campaigning, right through to events.

 

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Contact

Jürgen Herres
Practice Leader Capital Market Communications
T +49 211 95 41 -2312
juergen.herres(at)pleon.com
Pleon, Düsseldorf
Germany
Bahnstraße 2
40212 Düsseldorf
www.pleon.de
Alfred Jansen
Practice Leader Financial Services Communications
T +49 69 24286 123
F +49 69 24286 250
alfred.jansen(at)pleon.com
Pleon, Frankfurt
Germany
Windmuehlstraße 1
60329 Frankfurt a. Main
www.pleon.de