Multi-Stakeholder Partnerships a Major Trend in Combating Climate Change

Introduction

Confronting climate change is a complicated issue requiring involvement from every sector.  The Pleon Climate Change Stakeholder Report takes a close look at how multinational firms (with a European focus) respond to regulatory environments and stakeholder pressures around climate change.  Based on new research, the report will examine trends in the efforts of major companies to meet long term planning and technology development needs of the climate change agenda. In a short-term regulatory environment and changing consumer consciousness around energy issues, what do firms need to start thinking about to meet the coming challenges of consumers and other stakeholders?

Relevance

Drawing upon data provided by more than 350 FT Global 500 companies, this report will identify trends in multinational firms’ responses to climate change. What makes this publication distinct from other climate change publications is its primary focus on multi-stakeholder initiatives. Our research indicates that participating in climate change partnerships has emerged as a meaningful way for firms to manage regulatory uncertainty and stakeholder expectations.  With strong evidence of the importance of cooperative initiatives, this report will provide firms with insight into competitor and industry trends in partnership formation. This research suggests that climate change partnerships are a significant arena for companies to manage the risks and exploit the opportunities posed by climate change.

Target Audience

This report is aimed at corporate decision makers involved in climate change activities, including those in public affairs, marketing, and energy/environment programmes. The challenge for firms is to anticipate the direction of regulatory environments and to respond to increasing stakeholder expectations to take action around climate change. The report will also serve as a valuable resource for NGOs and government stakeholders engaging in climate change partnerships.

Benefits of Participating

• Research results on how Global FT 500 firms address climate change agenda
• Insight into competitors and other industry strategies for multi-stakeholder partnerships
• Recommendations for linking partnerships to business strategy and market opportunities
• Tactics to assist company decision makers to identify and pursue partnership topics and formations to best fit their business strategy and regulatory environment
• Practical advice about successful communication strategies around climate change partnerships to help maximize communication to targeted stakeholders
• Opportunity to participate in dialogue, influence research discussion, and share knowledge between firms and sectors

Ways to Participate

• Attend Expert Meeting and Brainstorming Session in Amsterdam Sept 21, 2007 (RSVP by 17 Sept, 2007)
• Date: Friday, 21 September, 2007; Time: 15:30 – 18:30
• Participate via interview or survey for inclusion in report publication
• Sign up to receive the final report

For more information, or to participate in any of the above opportunities, contact Lia Hull (see below)

Project Background, Release, Distribution
The Climate Change Stakeholder Report is a European-wide Pleon effort. The Netherlands is the coordinating office working with other national Pleon offices in an advisory capacity. The report will be released in October 2007 and will be publicized throughout Pleon’s European media networks.  5000 copies will be distributed to key clients and other contacts in the political and NGO community through Pleon’s offices in 30 countries.

 
Contact information
Lia Hull, Research Coordinator
lia.hull(at)pleon.com

+31 (0)20 487 4000
Pleon Nederland www.pleon.nl
Amsterdamse weg 206
1182 HL Amstelveen, The Netherlands